2006-10-03
Realistic expectations and e-commerce sites
(No Ratings Yet)
Loading ...I was reminded today about how important it is to set realistic expectations for customers before or at the beginning of a project. I am still trying to figure out the best way to address the perception that an e-commerce solution will “do it all” for the customer with little or no input or intervention. As much as I have tried to make this a priority, it still seems to get lost in either translation or delivery. The fundamental problem seems to be unrealistic expectations being set early in the delivery with no reasonable way to change those expectations. The result, inevitably,... Read more »
